MonsantoDow Chemical, Archer Daniels Midland, Dupont, Bayer and a host of other transnational corporations manipulate our food supply.

These companies are heavily regulated, openly scrutinized, sharply criticized,  Yet this kind of discussion rarely extends to the manufacture and consumption of the images fed everyday to the public by transnational mediamongers.  (After which, once consumed, we oddly reply by re-making our images in their image.)

This video is a rough attempt to connect two disparate realities.  Most all media images are manipulated -- enabled by still other transnational corporations that provide the ‘seeds, tools and chemical additives for the daily cultivation of highly toxic pictures.  Left unchecked, will we find all of media a visual wasteland of industrialized, mutated growth?  Do we need ingredient labeling for images, as we desperately do for all our food?

Elsewhere, and in parallel, there is also a growing genre of female breast manipulation on the internet.  These grotesquely surreal, essentially genetically-modified images re-present the human body into phantasmagoria.  Why?  Maybe these images taste as irresistibly as our junk-food? 

I have interspersed these manufactured images with excerpts from the excellent documentary, Our Daily Bread, in hopes we may pause to consider all our image consumptive realities.

Cultural Farming and

“The Postmodern Adventure”

GMX    2008  (9:40)

“...Marshall McLuhan saw that technologies, in turn, work us over, changing our thoughts, world views, values, sense experiences, and bodies.  ‘Man becomes, as it were, the sex organs of the machine world, enabling it to fecundate and evolve ever new forms...”

“...From this perspective, humanity is now in a liminal zone where individuals are forced to confront the meaning and future of the human.”

Best & Kellner (2001:193-199)

“In the Marxist tradition... Brecht and Benjamin argued that avant-garde modernists forms could also be politically effective insofar as they better represent the complexities and messiness of actual experience and provide more radical forms of critique and opposition..”

Best & Kellner (2001:53)