These videos ask several important questions – What is news and how should it be promoted?… or more exactly, what is broadcast journalism becoming?  When everything in our mediated world is branded and hyped, are we forgetting the very notion of old-school hard-news?

This re-edited MSNBC promotional video focuses on several key words within the text.  The “future of news," apparently, is where factual content and straight reportage is seldom mentioned.  Instead misguided righteous claims of TRUTH are hypocritical at best, and content and presentation are exploited for the purposes of entertainment.

Is it any wonder we see so many parodies of broadcast news?  Watch the extended version of the first MSNBC video again ...and then observe the following promotions.  The REAL news for this network is visual sensationalism.  Puffery and journalism?  You can't have it both ways... but it is apparent constant promotion is here to stay.

Consider visual literacy and grow better media communication.