Twelve videos.  Google, Second Life, and the Internet... a perfect combo like a cheeseburger, fries and a coke.  But what happens when the irresistible virtual world seduces every last bit of information from every last citizen - and their avatars?

Most media continue to sing the praises of the internet regardless of how educationally patronizing and clumsily it visualizes the "magic and mystery".  But much of what is left unsaid concerns exactly how heavy-weights like Google and Second Life are evolving to exploit their users. When do our virtual actions translate into real-life manipulation?

Of course, everyone Google's themselves, but what happens when Google googles back?  Are global gaming venues like World of Warcraft simply tracking vehicles for profiling user behaviors?  And what happens when the US government wants the information that Google collects about each user under the guise of stopping crime and pornography in the virtual world?  Whatever it is we do on the internet, you can be sure that many companies are keeping a record of it all for future monetization.

While Google pretends to be the "good guy" by lobbying for nonrestrictive web usage, it continues to archive all of our actions.  But why?  Could it be that while we play in digital worlds, Google is betting that virtual reality is indeed a growing part of our culture, and that we might even prefer cyber worlds to our own.  And why not, we already enjoy performing every aspect of our lives for Google's benefit on YouTube.

Willfully and naively "playing" ourselves despite open exploitation - within cyber worlds - simply appears to be the next logical step toward neural marketing in digitally mapping the universe.

Consider visual literacy and grow better media communication.